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Helping Beginning Writers Conceive, Write, Publish and Market Their Novels.
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Saturday, January 28 • 4:30pm - 5:45pm
The Face of Your Book: Graphic Design for Authors

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The face your book shows to the world—the one on which it will first be judged—is its cover. A professional cover and interior design gives both you and your book credibility and helps to attract potential buyers. But great design is much more than a title with a pretty picture. How can you know if your design is really its best?

Sarah Lapallo Beck, the owner and Creative Director at Inkwell Book Co., will draw back the curtain on her own design process to help you to understand how she creates a finished book. She’ll explain basic design principles and how they apply to books, teach you how to recognize both good and bad design right away, and give you some do-it-yourself tips.

She will also delve into detail on interior book design and how your design choices can enhance or detract from the reader’s experience. This in-depth overview of book design is important information for any author to have, as it gives them the tools, knowledge, and resources to work with a designer or do it themselves. 

avatar for Sarah Lapallo Beck

Sarah Lapallo Beck

Sarah Lapallo Beck is the owner and Creative Director at Inkwell Book Co., which is a guided self-publishing company. Besides the day-to-day of running the company, Sarah’s principal responsibilities are graphic design conceptualizing and execution, book production, and consulting authors on their brand and existing graphic design.   Sarah got her Bachelor of Fine Arts degree in Graphic Design from Virginia Commonwealth University... Read More →

Saturday January 28, 2017 4:30pm - 5:45pm

Attendees (5)